7 Data Presentation Tips: Think, Focus, Simplify, Calibrate, Visualize++
Occam's Razor
FEBRUARY 25, 2014
Focus on Economic Value from your search advertising. Focus on Profit from your search advertising. In this case I had to decide what the key point was (this is the think part). I believe it was that using advertising to drive views of a video fueled organic views as well. So, don''t obsess about CPC.
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