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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

A Gartner Marketing survey found only 14% of organizations have successfully implemented a C360 solution, due to lack of consensus on what a 360-degree view means, challenges with data quality, and lack of cross-functional governance structure for customer data.

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Is It Time to Jump-Start Your Data Offense?

Juice Analytics

Legendary analytics guru Thomas Davenport takes a more neutral stance in his Harvard Business Review article What’s your Data Strategy? But at Juice, we’re all about building data products. But at Juice, we’re all about building data products. The key is to balance offense and defense.” Balance is fine.

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