Remove Events Remove Key Performance Indicator Remove Measurement Remove Slice and Dice
article thumbnail

Rock Analytics More: Obsess About Goals And Goal Values!

Occam's Razor

"Micro-Outcome Goal": Key Events. Hence, analytics framework to represent end-to-end business measurement is called Acquisition – Behavior – Outcomes. Or, revenue or AOV, depending on what you've identified as supreme in your Digital Marketing and Measurement Model.

article thumbnail

How Product Analytics Differs From Embedded Analytics and Why You Need Both

Jet Global

Analytics is vital now because providing end-users with the ability to analyze, slice, and dice data within the context of their application is essential to staying competitive in today’s fast-paced digital world. For example, let’s say a product manager is using event tracking to monitor user activity on a particular page.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What is the Business Intelligence Cycle?

Jet Global

The capacity to facilitate exploration differentiates business intelligence, allowing users to quickly and easily slice and dice their data in various ways to produce meaningful insights that direct leaders toward better business decisions. Phase 4: Measuring and Monitoring KPIs. Phase 1: Setting Clear Objectives.

article thumbnail

What Is Embedded Analytics?

Jet Global

Manage compliance through up-to-the-minute performance measures, workflow automation, and essential regulatory reports. These tools enable users to quickly draw conclusions and monitor key performance indicators. Interactivity can include dropdowns and filters for users to slice and dice data.