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What’s the Difference: Quantitative vs Qualitative Data

Alation

Companies collect and analyze vast amounts of data to make informed business decisions. From product development to customer satisfaction, nearly every aspect of a business uses data and analytics to measure success and define strategies. Measures of central tendency. Statistics is at the heart of quantitative analysis.

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A Big Data Imperative: Driving Big Action

Occam's Razor

Clickstream + qualitative data + rigorous statistical analysis of outcomes + deep mining of data from competitive intelligence sources + rapid experiments + more. All it takes is a little business analysis. Here's my post: Five Steps to Finding a Purpose for your Analysis. Have something.

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