The Complete Digital Analytics Ecosystem: How To Win Big
Occam's Razor
JANUARY 12, 2015
A very special type of metric is designated to be a Key Performance Indicator (KPI). From the person, me, who created the 10/90 rule all the way back in May 2006 (#omg), it should not be surprising that the importance of the tool is a bit smaller than that of the Big Brains. Checking data collection quality etc.
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