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Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

The other dimension to consider is most Analtyics teams kick into gear after the campaign is concluded, after the customer interaction has taken place in the call center, and after the funds budgeted have already been spent. From 2006: Is Real-Time Analytics Really Relevant? ). The benchmark for the beautiful metric AVOC is 15.3%.

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