article thumbnail

The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 156
article thumbnail

Five Strategies for Slaying the Data Puking Dragon.

Occam's Razor

Your digital performance dashboard has 16 metrics along 9 dimensions, and you know that the font-size 6 text and sparkline sized charts make them incomprehensible. Focus only on KPIs, eliminate metrics. Here are the definitions you'll find in my books: Metric : A metric is a number. Time on Page is a metric.

Strategy 263
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Combine transactional, streaming, and third-party data on Amazon Redshift for financial services

AWS Big Data

The following are some of the key business use cases that highlight this need: Trade reporting – Since the global financial crisis of 2007–2008, regulators have increased their demands and scrutiny on regulatory reporting. The calculation methodology and query performance metrics are similar to those of the preceding chart.

article thumbnail

Knowledge

Occam's Razor

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics. The Awesome Power of Visualization 2 -> Death and Taxes 2007.

KPI 124
article thumbnail

"Dear Avinash": Be Awesome At Comparing KPI Trends Over Time

Occam's Razor

In this post we'll cover a topic near and dear to all our hearts, comparing trends of our Key Performance Indicators and two specific strategies you can use to drive action. I have tried to find some metric that mixes Y/Y and M/M, but to no avail. Let's go. the question first.

KPI 68