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The Very Group adopts a data catalog to better organize and leverage its online retail capabilities

CIO Business Intelligence

It launched its first online-only brand, Very, in 2009 and finally abandoned its printed catalogs to go all-in online in 2015. In a first test of the technology, he used Alation to catalog a subset of Very’s data held in an old Teradata database. The whole company rebranded as Very in 2020, the year Pimblett joined.

IT 85
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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

Sometimes, we escape the clutches of this sub optimal existence and do pick good metrics or engage in simple A/B testing. Testing out a new feature. Identify, hypothesize, test, react. But at the same time, they had to have a real test of an actual feature. You don’t need a beautiful beast to go out and test.

Metrics 156
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6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

Everything is being tested, and then the campaigns that succeed get more money put into them, while the others aren’t repeated. This methodology of “test, look at the data, adjust” is at the heart and soul of business intelligence. This company was originally founded in 2009 as a black car-hailing service in San Francisco.