Smart Data Collective

APRIL 13, 2020

Big data is crucial for any organization that wants to attract and retain customers. A study by McKinsey Global Institute found that data-driven companies are 400% more likely to retain customers and 2,200% more likely to acquire new ones. Fewer experts have emphasized the significance of big data.

Data Collection 141

Data Collection Big Data Cost-Benefit Strategy 141

Sisense

MAY 4, 2020

In his article in Forbes , he discussed how some of the biggest names in global business — Nike, Burger King, and McDonald’s — and progressive newer entrants to huge sectors like insurance, are embracing data and analytics technology as a platform on which to build their competitive advantages. Organizations must adapt or die.

Big Data 78

Big Data Data-driven Snapshot Unstructured Data 78

BizAcuity

MAY 10, 2022

Despite cost-cutting being the main reason why most companies shift to the cloud, that is not the only benefit they walk away with. Cloud washing is storing data on the cloud for use over the internet. While that allows easy access to users, and saves costs, the cloud is much more and beyond that.

Data-driven 52

Data-driven IoT Unstructured Data Data Lake 52

Smart Data Collective

JUNE 6, 2021

While you may think that you understand the desires of your customers and the growth rate of your company, data-driven decision making is considered a more effective way to reach your goals. The use of big data analytics is, therefore, worth considering—as well as the services that have come from this concept, such as Google BigQuery.

Big Data 132

Big Data Data Analytics Analytics Cost-Benefit 132