2012 Business Analysis Data Quality Optimization 
Occam's Razor
MARCH 12, 2012
How to find frameworks that force a different type of thinking so we don't make the mistakes we so brilliantly have made in the world of small data? If we don't answer all those hows big data will be a big disappointment. My new favorite data quote by Zack Matere, a Kenyan farmer. 01:15 – 04:05 Part 1.
Occam's Razor
SEPTEMBER 21, 2015
We send out our multi-tab spreadsheets, our best Google Analytics custom reports , our great dashboards full of data , and more to the tactical layer of data clients. The Directors, the Marketers, the Optimization employees and our resident social media gurus. All, very good discussion about the business, and not the data.
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