2016 Data Analytics Marketing Analytics Strategy 
Smart Data Collective
SEPTEMBER 29, 2022
billion on marketing analytics software last year. There are many different ways that marketers can leverage data analytics to create successful marketing strategies. One of the biggest benefits is in the realm of email marketing. Data-driven email marketing strategies have very high ROIs.
Smart Data Collective
MAY 31, 2023
Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. One example of this trend is by using analytics to measure the engagement of Instagram stories to get customers to interact more frequently. Keep reading to learn more.
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