Remove B2B Remove Digital Transformation Remove Forecasting Remove KPI
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5 Ways Data Analytics Sets a New Standard for Revenue Marketing

Smart Data Collective

Data analytics make up the relevant key performance indicators ( KPIs ) or metrics necessary for a business to create various sales and marketing strategies. Business-to-business (B2B) and business-to-customers (B2C) companies use it for a wide array of revenue marketing strategies. Make Smarter Decisions and Meet Your KPI.

Marketing 112
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PODCAST: AI for Digital Enterprise – Episode 7: How Global In-house Centers are powering AI enabled transformation

bridgei2i

They touch upon the role of GICs in driving the digital transformation agenda, the high visibility it brings to all functional areas of an organization, and the part it plays in bridging the gap between growth inefficiencies and cost management. So, over the last 15 years or so, I’ve been mostly in B2B marketing.