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Top five data integration objectives when you do M&A in Gaming / iGaming

BizAcuity

DAU (daily active users), MAU (monthly active users), and ARPU (average revenue per user) are simple KPIs that are easily measured using an analytics platform like Indicative. There is no point in going behind new customers if the existing ones are not kept satisfied. Increased Customer Acquisitions. Enhances Player Retention.