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What is data analytics? Analyzing and managing data for decisions

CIO Business Intelligence

Data analytics draws from a range of disciplines — including computer programming, mathematics, and statistics — to perform analysis on data in an effort to describe, predict, and improve performance. What are the four types of data analytics? Data analytics vs. business analytics.

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How Big Data Analytics & AI Combined can Boost Performance Immensely

Smart Data Collective

By combining big data and AI together, companies can improve their business performance in the following ways: Analyzing consumer behavior Customer segmentation automation Personalizing marketing campaigns Customer retention and acquisition Intelligent decision support systems powered by AI and big data.

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