Business Objectives Dashboards Data Collection Slice and Dice 
Occam's Razor
JANUARY 12, 2015
For eCommerce site X, Conversion Rate might be a KPI because their current objectives are tied to reversing key business trends. The key is knowing what your business objectives are. You need to slice! You need to dice! Repeat after me: Slice, dice, drill!! Checking data collection quality etc.
Occam's Razor
APRIL 19, 2010
Definitions and standard perspectives on these terms will be covered in this post: Business Objectives. Business Objectives: This is the answer to the question: "Why does your website exist?" " Or: "What are you hoping to accomplish for your business by being on the web?" Dimensions.
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