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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

A Gartner Marketing survey found only 14% of organizations have successfully implemented a C360 solution, due to lack of consensus on what a 360-degree view means, challenges with data quality, and lack of cross-functional governance structure for customer data.

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The Multifaceted Value Proposition of the Cloudera Data Platform

Cloudera

The Cloudera Data Platform (CDP) represents a paradigm shift in modern data architecture by addressing all existing and future analytical needs. reduce technology costs, accelerate organic growth initiatives). AWS, Google or Azure) and thus allow for execution of a use case wherever it is most costs effective to do so.