Remove Business Objectives Remove Key Performance Indicator Remove KPI Remove Slice and Dice
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The Complete Digital Analytics Ecosystem: How To Win Big

Occam's Razor

A very special type of metric is designated to be a Key Performance Indicator (KPI). A KPI is a metric that helps you understand how you are doing against your objectives. This implies you cannot have a KPI identified unless you know what your objectives are. It will never be a KPI.

Analytics 150
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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

"What is the difference between a metric and a key performance indicator (KPI)?" Definitions and standard perspectives on these terms will be covered in this post: Business Objectives. Key Performance Indicators. The objectives must be DUMB : Doable. Dimensions.

Metrics 138