Data Lake Descriptive Analytics Marketing Prescriptive Analytics 
IBM Big Data Hub
SEPTEMBER 19, 2023
Data scientists will often perform data analysis tasks to understand a dataset or evaluate outcomes. Business users will also perform data analytics within business intelligence (BI) platforms for insight into current market conditions or probable decision-making outcomes.
FineReport
MARCH 24, 2024
Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios. Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis.
Sisense
JUNE 30, 2020
Broadly, there are three types of analytics: descriptive , prescriptive , and predictive. The simplest type, descriptive analytics , describes something that has already happened and suggests its root causes. A simple example would be the analysis of marketing campaigns.
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