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Fundamentals of Data Mining

Data Science 101

This data alone does not make any sense unless it’s identified to be related in some pattern. Data mining is the process of discovering these patterns among the data and is therefore also known as Knowledge Discovery from Data (KDD). Machine learning provides the technical basis for data mining.

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Variance and significance in large-scale online services

The Unofficial Google Data Science Blog

But the fact that a service could have millions of users and billions of interactions gives rise to both big data and methods which are effective with big data. Of particular interest to LSOS data scientists are modeling and prediction techniques which keep improving with more data.

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ML internals: Synthetic Minority Oversampling (SMOTE) Technique

Domino Data Lab

In this article we discuss why fitting models on imbalanced datasets is problematic, and how class imbalance is typically addressed. A rule-learning program in high energy physics event classification. Data mining for direct marketing: Problems and solutions. Smote: Synthetic minority over-sampling technique. Quinlan, J.

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LSOS experiments: how I learned to stop worrying and love the variability

The Unofficial Google Data Science Blog

Rare binary event example In the previous post , we discussed how rare binary events can be fundamental to the LSOS business model. Let $Y$ be the Bernoulli random variable representing the purchase event in a user session. Y$ is the binary event of a purchase. To that end, it is worth studying them in more detail.