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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

A Gartner Marketing survey found only 14% of organizations have successfully implemented a C360 solution, due to lack of consensus on what a 360-degree view means, challenges with data quality, and lack of cross-functional governance structure for customer data.

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The Gartner 2021 Leadership Vision for Data & Analytics Leaders Webinar Q&A

Andrew White

On January 4th I had the pleasure of hosting a webinar. It was titled, The Gartner 2021 Leadership Vision for Data & Analytics Leaders. This was for the Chief Data Officer, or head of data and analytics. Do you recommend a consulting approach strategy rather than a CDO strategy?

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What Is Embedded Analytics?

Jet Global

You might price embedded analytics as an independent add-on, or you might upsell customers to a plan that includes analytics. Other money-making strategies include adding users in a per-seat structure or achieving price dominance in the market due. Explain how embedded analytics can deliver the capabilities customers need.