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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

There are other dimensions of analytics that tend to focus on hindsight for business reporting and causal analysis – these are descriptive and diagnostic analytics, respectively, which are primarily reactive applications, mostly explanatory and investigatory, not necessarily actionable.

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What is data analytics? Analyzing and managing data for decisions

CIO Business Intelligence

What are the four types of data analytics? In business analytics, this is the purview of business intelligence (BI). Diagnostic analytics uses data (often generated via descriptive analytics) to discover the factors or reasons for past performance. It is frequently used for risk analysis.

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Defining clear metrics to drive model adoption and value creation

Domino Data Lab

In some cases, data science does generate models directly to revenue, such as a contextual deal engine that targets people with offers that they can instantly redeem. How do we track value enabled through better decision support such as a data science model or a diagnostic visualization versus an experienced manager making decisions?

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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios. Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis. JPMorgan Chase & Co.:

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Incorporating Artificial Intelligence for Businesses : The Modern Approach to Data Analytics

BizAcuity

85% of AI (marketing) projects fail due to risk, confusion, and lack of upskilling among marketing teams.(Source: AI Adoption and Data Strategy. AI is used for investments, automating accounting, fraud detection, claims prediction, credit scoring and risk profiling among others. Artificial Intelligence Analytics.