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Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

Data scientists will often perform data analysis tasks to understand a dataset or evaluate outcomes. Business users will also perform data analytics within business intelligence (BI) platforms for insight into current market conditions or probable decision-making outcomes.

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Five Steps for Building a Successful BI Strategy

Sisense

A business intelligence strategy is a blueprint that enables businesses to measure their performance, find competitive advantages, and use data mining and statistics to steer the business towards success. . Every company has been generating data for a while now. What is the market segment we should focus on?

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Incorporating Artificial Intelligence for Businesses : The Modern Approach to Data Analytics

BizAcuity

By 2025, AI will be the top category driving infrastructure decisions, due to the maturation of the AI market, resulting in a tenfold growth in compute requirements. 85% of AI (marketing) projects fail due to risk, confusion, and lack of upskilling among marketing teams.(Source: AI Adoption and Data Strategy.

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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

Note how this simple mathematical expression of prescriptive analytics is exactly the opposite of our previous expression of predictive analytics (given X, find Y). Here are a few business examples of this type of prescriptive analytics: Which marketing campaign is most efficient and effective (has best ROI) in optimizing sales?