Remove Descriptive Analytics Remove Digital Transformation Remove Measurement Remove Predictive Analytics
article thumbnail

What is data analytics? Analyzing and managing data for decisions

CIO Business Intelligence

What are the four types of data analytics? More specifically: Descriptive analytics uses historical and current data from multiple sources to describe the present state, or a specified historical state, by identifying trends and patterns. In business analytics, this is the purview of business intelligence (BI).

article thumbnail

Five Steps for Building a Successful BI Strategy

Sisense

A business intelligence strategy is a blueprint that enables businesses to measure their performance, find competitive advantages, and use data mining and statistics to steer the business towards success. . Most companies find themselves in the bottom left corner, in the Descriptive Analytics and Diagnostic Analytics sections.