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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

There are other dimensions of analytics that tend to focus on hindsight for business reporting and causal analysis – these are descriptive and diagnostic analytics, respectively, which are primarily reactive applications, mostly explanatory and investigatory, not necessarily actionable.

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What is data analytics? Analyzing and managing data for decisions

CIO Business Intelligence

The chief aim of data analytics is to apply statistical analysis and technologies on data to find trends and solve problems. Data analytics has become increasingly important in the enterprise as a means for analyzing and shaping business processes and improving decision-making and business results.

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What is business analytics? Using data to improve business outcomes

CIO Business Intelligence

Simplilearn adds a fourth technique : Diagnostic analytics: Why is it happening? Diagnostic analytics uses analytics techniques to discover the factors or reasons for past or current performance. Examples of business analytics. San Jose Sharks build fan engagement.

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Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

Business users will also perform data analytics within business intelligence (BI) platforms for insight into current market conditions or probable decision-making outcomes. Many functions of data analytics—such as making predictions—are built on machine learning algorithms and models that are developed by data scientists.

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Prithvijit Roy Writes for Wiley Innovation Black Book on Exponential Technologies

bridgei2i

Addressing the transformative impact of exponential technologies across industries, the chapter: ‘Staying Relevant in Changing Times: AI to the Forefront of the CPG Storefront,’ touches upon diagnostic analytics and changing consumer behavior in the CPG sector.

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Incorporating Artificial Intelligence for Businesses : The Modern Approach to Data Analytics

BizAcuity

By 2025, AI will be the top category driving infrastructure decisions, due to the maturation of the AI market, resulting in a tenfold growth in compute requirements. 85% of AI (marketing) projects fail due to risk, confusion, and lack of upskilling among marketing teams.(Source: AI in Marketing. Source: Gartner Research).

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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios. Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis. Descriptive analytics: Assessing historical trends, such as sales and revenue.