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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

Decades (at least) of business analytics writings have focused on the power, perspicacity, value, and validity in deploying predictive and prescriptive analytics for business forecasting and optimization, respectively. How do predictive and prescriptive analytics fit into this statistical framework?

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What Is Embedded Analytics?

Jet Global

As rich, data-driven user experiences are increasingly intertwined with our daily lives, end users are demanding new standards for how they interact with their business data. When visualizations alone aren’t enough to set an application apart, is there still a way for product teams to monetize embedded analytics?