Top Data Leaders Brief Statistics Data Processing Content for March, 2010

Kill Useless Web Metrics: Apply The "Three Layers Of So What" Test

Occam's Razor

MARCH 8, 2010

Data, data everywhere yet nary an insight in sight. Is that your web analytics existence? Don't feel too bad, you share that plight with most citizens of the Web Analytics universe. The problem? The absolutely astonishing ease with which you can get access to data! Not to mention the near limitless potential of that data to be added, subtracted, multiplied, and divided to satiate every weird need in the world.

Metrics

Metrics Testing Key Performance Indicator KPI

10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

Occam's Razor

MARCH 23, 2010

There are more mistruths and F U D about Web analytics out there than I think is reasonable. Part of it fueled by Vendors. What a competitive bunch! Part of it fueled by some Consultants. I suppose the rational is: self preservation before all else. Part of it is fueled by a vocal minority genuinely upset that 10 years on we are still not a statistically powered bunch doing complicated analysis that is shifting paradigms.

Analytics

Analytics Consulting Metrics Experimentation

Data Leaders Brief

March, 2010

Kill Useless Web Metrics: Apply The "Three Layers Of So What" Test

10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

Webinars

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