The Unofficial Google Data Science Blog

OCTOBER 7, 2015

This is essentially the same as finding a truly useful objective to optimize. accounting for effects "orthogonal" to the randomization used in experimentation. The first thing you’ll want to do is to run your test for a long time with fixed experimental units, in our case cookies.

Modeling 61

Modeling Experimentation Knowledge Discovery Testing 61

FineReport

DECEMBER 19, 2019

Data analysis is a type of knowledge discovery that gains insights from data and drives business decisions. Professional data analysts must have a wealth of business knowledge in order to know from the data what has happened and what is about to happen. For super rookies, the first task is to understand what data analysis is.

Knowledge Discovery 98

Knowledge Discovery Visualization Experimentation Reporting 98

The Unofficial Google Data Science Blog

JULY 22, 2020

Instead, we focus on the case where an experimenter has decided to run a full traffic ramp-up experiment and wants to use the data from all of the epochs in the analysis. When there are changing assignment weights and time-based confounders, this complication must be considered either in the analysis or the experimental design.

Experimentation 95

Experimentation Statistics Testing Strategy 95