Andrew White

APRIL 10, 2023

China joined the WTO in 2001 lowering, at a stroke, global wages. It has been declining or flat for 20-30 years, depending on what metrics you use. But as rates go up, returns on capital increase, and so your ROI promises for that next big IT, digital or AI project, has to grow too.

Finance 52

Finance ROI Metrics Reporting 52

CIO Business Intelligence

MAY 16, 2022

ITIL 4 contains seven guiding principles that were adopted from the most recent ITIL Practitioner Exam, which covers organizational change management, communication, and measurement and metrics. million ROI over three years, and Capital One reduced its “business critical” incidents by 92% over two years. How does ITIL reduce costs?

IT 100

IT Cost-Benefit ROI Risk 100

Occam's Razor

APRIL 25, 2011

Making lame metrics the measures of success: Impressions, Click-throughs, Page Views. Use metrics that matter: Loyalty, Recency , Net Profit, Conversation Rate, Message Amplification , Brand Evangelist Index , Customer Lifetime Value and so on and so forth. Example: Spending $50,000 on building links when you can't measure ROI."

Marketing 126

Marketing Measurement Metrics Testing 126