2005 Data Integration Key Performance Indicator Reporting 
Occam's Razor
DECEMBER 9, 2013
Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). If you open your copy of Google/Adobe Analytics or CoreMetrics or Webtrekk you'll notice that every single report has a gigantic number of metrics in it. And… they have many reports! Beat Beneful.
Occam's Razor
OCTOBER 19, 2010
First presented at an eMetrics summit in 2005 the 10/90 rule was borne out of my observations of why most companies fail miserably at web analytics. With simple configuration updates in the tools you'll create a custom report showing you Source/Campaign, Visits –> Live Chat % –> Goal Conversion Rate –> Per Visit Goal Value.
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