2005, Data Integration, Measurement and Visualization

Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

DECEMBER 9, 2013

To learn more about the Do in stage one please review my See-Think-Do-Coddle framework for content, marketing and measurement.]. Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). Just focus on the last column in that report, then optimize your campaign targeting, content and success measures.

Marketing

Marketing Analytics Key Performance Indicator Optimization

Best Web Analytics 2.0 Tools: Quantitative, Qualitative, Life Saving!

Occam's Razor

OCTOBER 19, 2010

First presented at an eMetrics summit in 2005 the 10/90 rule was borne out of my observations of why most companies fail miserably at web analytics. You'll measure Task Completion Rate in 4Q (below). You'll measure Share of Search using Insights for Search (below). Fourth Bit Of Context. The 10/90 Rule! LivePerson.

Analytics

Analytics Testing Measurement Optimization

Data Leaders Brief

Digital Marketing And Analytics: Two Ladders For Magnificent Success

Best Web Analytics 2.0 Tools: Quantitative, Qualitative, Life Saving!

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