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Business Intelligence and the COVID-19 Pandemic

Paul Blogs on BI

At the same time because I am so passionate about Business Intelligence and can see how it is being both used and abused in this situation, I felt compelled to share my viewpoint. Some universities and institutions have built out predictive models based on this data which are even more likely to be erroneous.

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Why Analytics Are Essential in Times of Crisis

Sisense

Twelve years ago, in the throes of the 2008 economic recession, British Airways was cutting costs across the organization. One area they refused to cut, however, was their business intelligence program. Now is the time to apply the full force of business intelligence used by analytics teams to help navigate growing uncertainty.