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Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

I'm a lot less excited when I think about the imagination that we've brought to bear on mobile platforms and business/marketing. They are slow to grasp new opportunities to rethink customer relationships, to revolutionize products and services, marketing, advertising, acquisition, and to deliver delight and make people happy.

Marketing 144
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ML internals: Synthetic Minority Oversampling (SMOTE) Technique

Domino Data Lab

Further, imbalanced data exacerbates problems arising from the curse of dimensionality often found in such biological data. def get_neigbours(M, k): nn = NearestNeighbors(n_neighbors=k+1, metric="euclidean").fit(M) The unreasonable effectiveness of data. synthetic = np.empty((N * t, numattrs)) synth_idx = 0.