The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act
Occam's Razor
APRIL 8, 2013
Experiments come in all shapes and sizes: A marketing campaign. Try to understand your market. Read up on ways that companies are growing their business, from growth hacking to content marketing, and use that as inspiration. By late 2009, that experiment was a success, too; they'd climbed back up to 4.5
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