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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

. "What is the difference between a metric and a key performance indicator (KPI)?" " "What is a dimension in analytics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. Key Performance Indicators. Dimensions.

Metrics 138
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7 Data Presentation Tips: Think, Focus, Simplify, Calibrate, Visualize++

Occam's Razor

A vast majority of occasions where data is presented (reports, executive dashboards, conference presentations, or just plain here's a automated emailed thingy from Google Analytics ) end up being abject failures because most of the discussion is still about the data. The big rise in digital consumption vs. 2010 is much more obvious now.

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Why Data Driven Decision Making is Your Path To Business Success

datapine

To help you on your quest towards analytical enlightenment, we’re going to explore data driven decision making, study the importance of data driven decision making, and examine some real-world examples of turning insight into business-boosting action. “Information is the oil of the 21st Century, and analytics is the combustion engine.”