2010, Metrics, ROI and Testing - Data Leaders Brief

Five Sweet Web Analytics Resolutions To Kick It Up A Notch

Occam's Razor

JANUARY 6, 2010

Before all the excitement of the new year wears out, here are five simple things I would love for you to try so that your company will have a glorious truly data driven 2010! #1: No longer can tools or "analysts" just puke 15 metrics on a report and hope to survive. This is usability testing for ultra cheap, $29 per person.

Analytics

Analytics IT Statistics Metrics

10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

Occam's Razor

MARCH 23, 2010

Because every tool uses its own sweet metrics definitions, cookie rules, session start and end rules and so much more. Usually at least a test. Meanwhile see if you can convince your HiPPO to run a small test while you look for a case study (and a job). ]. Usually for free. Usually with a modest effort. success measures.

Analytics

Analytics Consulting Metrics Experimentation

Data Leaders Brief

Five Sweet Web Analytics Resolutions To Kick It Up A Notch

10 Fundamental Web Analytics Truths: Embrace 'Em & Win Big

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