Smart Data Collective

APRIL 13, 2020

Big data is crucial for any organization that wants to attract and retain customers. A study by McKinsey Global Institute found that data-driven companies are 400% more likely to retain customers and 2,200% more likely to acquire new ones. Freshdesk published an article on the importance of big data in customer service.

Data Collection 141

Data Collection Big Data Cost-Benefit Strategy 141

CIO Business Intelligence

JUNE 22, 2022

AssuredPartners is a full-service insurance broker providing commercial insurance, risk management, and employee benefits. Martha Heller: AssuredPartners was founded in 2011 and just crossed the $2 billion revenue mark. How is data collected and used in the organization? What is behind that growth?

IT 90

IT Insurance Cost-Benefit Risk Management 90

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

Implicitly, there was a prior belief about some interesting causal mechanism or an underlying hypothesis motivating the collection of the data. As computing and storage have made data collection cheaper and easier, we now gather data without this underlying motivation.

Experimentation 61

Experimentation Testing Statistics Metrics 61