2011 Data Collection Experimentation Testing 
Occam's Razor
APRIL 8, 2013
We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. Sometimes, we escape the clutches of this sub optimal existence and do pick good metrics or engage in simple A/B testing. Testing out a new feature.
The Unofficial Google Data Science Blog
OCTOBER 12, 2017
1]" Statistics, as a discipline, was largely developed in a small data world. Implicitly, there was a prior belief about some interesting causal mechanism or an underlying hypothesis motivating the collection of the data. We must correct for multiple hypothesis tests. We ought not dredge our data.
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