2011, Knowledge Discovery and Optimization

Experiment design and modeling for long-term studies in ads

The Unofficial Google Data Science Blog

OCTOBER 7, 2015

This is essentially the same as finding a truly useful objective to optimize. We use this knowledge to define objective functions to optimize our ads system with a view towards the long-term. For instance, in 2011 we altered the AdWords auction ranking function to account for the long-term impact of showing a given ad.

Modeling

Modeling Experimentation Knowledge Discovery Testing

The Semantic Web: 20 Years And a Handful of Enterprise Knowledge Graphs Later

Ontotext

JULY 29, 2021

If you’ve used Google, you’ve used the cornucopia of Linked data across the Web, through Google’s Knowledge Graph (Google’s Knowledge Graph is reportedly supported by Freebase – the knowledge acquired by Google in 2010. ) We can’t imagine looking at the Semantic Web as an artifact.

Enterprise

Enterprise Metadata Knowledge Discovery Management

Data Leaders Brief

Experiment design and modeling for long-term studies in ads

The Semantic Web: 20 Years And a Handful of Enterprise Knowledge Graphs Later

Webinars

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