Occam's Razor

MARCH 30, 2017

It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). Consider the implications of ML on your email marketing program. Yes, a silo but so much better than 2015. This topic has consumed a lot of my thinking over the last year (you’ll see the exact start date below).

Marketing Analytics 166

Marketing Analytics Marketing Analytics Deep Learning 166

datapine

MAY 9, 2019

A host of business intelligence concepts are executed through intuitive, interactive tools and dashboards – a centralized space that provides the ability to drill down into your data with ease. Just look at these numbers: according to CloudTweaks, in 2015 there were 2.5 Plan successful marketing activities. followed by 18 zeros.

Business Intelligence 270

Business Intelligence Dashboards Data Warehouse Sales 270

Occam's Razor

AUGUST 28, 2017

I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. The first eye-opening learning for me came from the Google Research team’s post on Learning from Large-Scale Interaction. If you’ve not read that post, I do encourage you to do so as it will have valuable context.

Deep Learning 139

Deep Learning Machine Learning Marketing Strategy 139

Occam's Razor

JULY 13, 2017

The sixteen examples neatly fall into nine strategies I hope you’ll cultivate in your analytics practice as you create data visualizations: 1: The Simplicity Obsession. 4: Interactivity With Insightful End-Points. Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. 2: If Complex, Focus! Tweet that.

Visualization 124

Visualization Strategy Interactive Statistics 124