Occam's Razor
MARCH 30, 2017
It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). Machine Learning | Marketing. Machine Learning | Analytics. Machine Learning | Marketing. You are seeing many applications of Machine Learning being applied to Marketing. AI | Now | Global Maxima.
datapine
MAY 9, 2019
While you still need to do your homework and check everything using critical thinking , if you use business intelligence correctly, you’ll have an incredible competitive advantage over the other companies in your market. Just look at these numbers: according to CloudTweaks, in 2015 there were 2.5 Plan successful marketing activities.
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Occam's Razor
AUGUST 28, 2017
Why in my areas of expertise, marketing, sales, customer service and analytics, the impact will be deep and wide. I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. Or, sign up for my weekly newsletter: The Marketing < > Analytics Intersect ).
Occam's Razor
OCTOBER 12, 2017
Like this blog, it will be particularly relevant for those who are in digital analytics and digital marketing. The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). None focusses on digital marketing or analytics.
Occam's Razor
JULY 13, 2017
Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. I explain this a lot more in the May 14th edition of my newsletter The Marketing Analytics Intersect: Eat pies, don’t share them. Ok, strictly speaking Euler. But, let's not get pedantic. Pie-charts are a very poor data visualization choice.
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