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2020 Data Impact Award Winner Spotlight: Telkomsel

Cloudera

After experiencing negative growth in 2018, Telkomsel made the strategic decision to focus solely on becoming a trusted provider of mobile, digital lifestyle, services, and solutions. With access to vast amounts of data from its customer base, the company knew its ability to mine this data would be a key driver of positive transformation.

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Doing a 180 on Customer 360 – The Preferred Path to Customer Insights

Cloudera

Looking ahead, it is clear that the new requirement will be an investment in customer intelligence platforms (CIPs). Additionally, CIPs utilize technologies such as machine learning and AI to quickly and accurately deliver customer insights to the organization and enhance the experience for the customer.