2025 Cost-Benefit Customer Analytics Interactive 
Smart Data Collective
MAY 30, 2022
One of the most important reasons companies are investing in analytics technology is to improve their understanding of their customers. Companies are expected to spend over $24 billion on customers analytics technology by 2025. The benefits of analytics to understand the customer journey cannot be overstated.
IBM Big Data Hub
MAY 17, 2024
According to Gartner, although the number of employees that use analytics and business intelligence (ABI) has increased in 87% of surveyed organizations, ABI is still used by only 29% of employees on average. Despite the clear benefits of BI, the percentage of employees actively using ABI tools has seen minimal growth over the past 7 years.
Smart Data Collective
NOVEMBER 24, 2020
billion by 2025. In this article, you’ll discover: upcoming trends in business intelligence what benefits will BI provide for businesses in 2020 and on? Augmented analytics uses artificial intelligence to process data and prepare insights based on them. Future of Business Intelligence: Benefits Provided. Increase in ROI.
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