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CCaaS is a Vital Tool for Managing Customer Analytics

Smart Data Collective

According to a report we cited last year, 67% of businesses with revenues exceeding $10,000 a year use data analytics. One of the most important reasons companies are investing in analytics technology is to improve their understanding of their customers. However, now all customer analytics technology is created equal.

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A new era in BI: Overcoming low adoption to make smart decisions accessible for all

IBM Big Data Hub

We’re moving away from the one-size-fits-all approach of traditional dashboards to more dynamic, customized analytics experiences. These tools are designed to guide users effortlessly from data discovery to actionable decision-making, enhancing their ability to act on insights with confidence.