Remove Advertising Remove Cost-Benefit Remove KPI Remove Slice and Dice
article thumbnail

12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

We will go into detail with each report below in the article, but it is important to keep in mind that low-level metrics such as CPC or CTR will not take part in the strategic report that focuses on customers’ costs. This is useful since seniors need to know and control customer costs and the quality of leads. click to enlarge**.

Reporting 280
article thumbnail

Digital Dashboards: Strategic & Tactical: Best Practices, Tips, Examples

Occam's Razor

You need access to data, the ability to analyze (slice, dice, drill-up, drill-down, drill-around) interesting data points that your performance throws up, ability to understand what caused the performance (often by understanding who did, what and where in other parts of the organization), and the power to make decisions.