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Prescriptive Analytics – a Winning Bet for Casinos

BizAcuity

This is what makes the casino industry a great use case for prescriptive analytics technologies and applications. The need for prescriptive analytics. Prescriptive analytics is the area of business analytics (BA) dedicated to finding the best course of action for a given situation. Image source:[link].

article thumbnail

Prescriptive Analytics – a Winning Bet for Casinos

BizAcuity

This is what makes the casino industry a great use case for prescriptive analytics technologies and applications. The need for prescriptive analytics. Prescriptive analytics is the area of business analytics (BA) dedicated to finding the best course of action for a given situation. Image source:[link].

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Understanding BI Tools in Today’s Market

Smarten

Without business intelligence, the enterprise does not have an objective understanding of what works, what does not work, and how, when and where to make changes to adapt to the market, its customers and its competition. This approach typically focuses on descriptive analytics based on historical data to answer the question “What happened?”