Analytics Technologies Marketing Analytics Optimization Reporting 
Smart Data Collective
JULY 24, 2023
Analytics technology has been a huge gamechanger for the sports industry. Fortune Business Insights reports that the sports industry spent $2.98 billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA.
Smart Data Collective
JANUARY 2, 2023
Data analytics technology is becoming more important for marketing than ever before. Companies are projected to spend over $27 billion on marketing analytics by 2031. One of the many ways that marketers are leveraging data analytics is SEO. The foundation of each SEO optimization is keyword research.
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Smart Data Collective
NOVEMBER 20, 2022
Data analytics can solve many of the biggest challenges that manufacturers face. One of the most significant benefits of leveraging analytics in manufacturing is with marketing optimization and automation. Despite its clear benefits, there are considerable challenges in using data analytics in manufacturing processes.
Smart Data Collective
OCTOBER 5, 2021
Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. Data analytics is going to be very important for this stage.
Smart Data Collective
MAY 3, 2022
Data analytics technology is helping businesses boost profitability in many ways. A few years ago, Walter Baker and his colleagues at McKinsey reported that one of the biggest advantages of big data in business is that it can help with pricing decisions. Data analytics technology helps companies establish better price points.
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