Sisense

AUGUST 28, 2020

However, as a data team member, you know how important data integrity (and a whole host of other aspects of data management) is. In this article, we’ll dig into the core aspects of data integrity, what processes ensure it, and how to deal with data that doesn’t meet your standards.

Data Integration 101

Data Integration Testing Data Quality Data-driven 101

AWS Big Data

APRIL 19, 2023

The goal of a data product is to solve the long-standing issue of data silos and data quality. Independent data products often only have value if you can connect them, join them, and correlate them to create a higher order data product that creates additional insights. His Amazon author page

Technology 84

Technology Data-driven Machine Learning Sales 84

Peter James Thomas

OCTOBER 30, 2018

This article is not about Marketing professionals, it is about poorly researched journalism. Prelude… I recently came across an article in Marketing Week with the clickbait-worthy headline of Why the rise of the chief data officer will be short-lived (their choice of capitalisation). …and Fugue.

Marketing 51

Marketing Strategy Data Architecture Data Strategy 51