IBM Big Data Hub

MAY 17, 2024

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels. This content includes product descriptions, images, videos and even interactive experiences.

B2B 58

B2B Interactive Optimization Forecasting 58

datapine

JANUARY 31, 2022

The companies that are most successful at marketing in both B2C and B2B are using data and online BI tools to craft hyper-specific campaigns that reach out to targeted prospects with a curated message. As mentioned above, one of the great benefits of business intelligence and analytics is the ability to make informed data-based decisions.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smarten

DECEMBER 13, 2022

As businesses plan for data democratization, it is important to include a strategy to ensure that business users will accept augmented analytics solutions and adapt to the new Citizen Data Scientist role. Optimize resources. Optimize parts and inventory. Optimize schedules and training schedules. Reduce customer churn.

Cost-Benefit 52

Cost-Benefit B2B Optimization Predictive Modeling 52

Occam's Razor

NOVEMBER 18, 2014

Short story #2: Predictive Modeling, Quantifying Cost of Inaction. And sometimes they are indeed optimal: 7 Data Presentation Tips: Think, Simplify, Calibrate, Visualize. Better than the table, but perhaps less optimal than the Treemap. Short story #2: Predictive Modeling, Quantifying Cost of Inaction.

Visualization 143

Visualization Slice and Dice Predictive Modeling Metrics 143