DataFloq

MARCH 14, 2023

B2B companies can lose their potential business if they do not adapt their website to meet the demands of B2B buyers. In this article, we share the top ways to take a B2B eCommerce website to a higher level. The company offers a full-featured SEO solution comprising on-page SEO activities to use as the client's SEO extension for the B2B eCommerce website. The post Effective Techniques To Enhance Your B2B Ecommerce Website appeared first on Datafloq.

B2B 112

B2B Advertising Optimization Dashboards 112

TDAN

NOVEMBER 2, 2021

Data is the new oil. It’s cheaper, more plentiful, and just as valuable. However, it’s also one of the most challenging aspects of business. As customer data becomes increasingly important to your success, you need to manage it well. As a business, your most valuable asset is customer data.

B2B 80

B2B Management IT Business Intelligence 80

Srividya Sridharan

FEBRUARY 22, 2023

Over 100 analyst-led sessions, detailed case studies and success stories, and unparalleled networking opportunities are just a few of the things that B2B marketing, sales, and product leaders can expect at this year’s event.

Digital Transformation 52

Digital Transformation B2B IT Sales 52

Smart Data Collective

AUGUST 30, 2022

We all know how difficult it can be to get the pricing right in B2B contexts. This article will walk you through 5 top B2B pricing models that you should consider when determining your own strategy. Why Is It Important To Use Get B2B Pricing Right?

B2B 130

B2B Data Collection Business Intelligence Analytics 130

Advertiser: ZoomInfo

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Sales

Smart Data Collective

JANUARY 5, 2021

For B2B sales and marketing teams, few metaphors are as powerful as the sales funnel. You need access to quality social data to build a better B2B sales funnel model. Why is Social Media Data Important to B2B Funnels? How Social Media Data Impacts Your B2B Funnels.

B2B 125

B2B Data Collection Sales ROI 125

Smart Data Collective

JULY 26, 2020

In March, Hubspot talked about the shift towards incorporating big data into marketing pipelines in B2B campaigns. “A A modern B2B sales pipeline is a treasure trove of data to model and improve, providing insights that are critical to performance,” writes Hubspot author Dan Tyre.

B2B 110

B2B Data Collection Software Data-driven 110

CIO Business Intelligence

APRIL 14, 2022

But B2B companies have not been entirely immune to the shift toward digital services, with many of late launching transformations of their own centered around revamping old ways of conducting business in a new world.

B2B 98

B2B Digital Transformation Business Intelligence Data Lake 98

TDAN

OCTOBER 6, 2020

Because B2B businesses face prolonged buying cycles, marketing strategies need to focus on efforts to establish communication between your brand and leads. Many B2B businesses have now turned to email marketing automation platforms to maintain and establish a complicated buyer atmosphere.

B2B 52

B2B Marketing Business Intelligence Data Strategy 52

Decision Management Solutions

MARCH 31, 2022

McKinsey recently published a great piece aimed at B2B companies called The new B2B growth equation. This focused on how B2B Customers want an “ always-on, personalized, omnichannel experience ”.

B2B 72

B2B Management Sales Interactive 72

Smart Data Collective

NOVEMBER 11, 2021

However, data analytics technology can be just as useful with regards to creating a successful B2B business. One of the benefits of data analytics in B2B marketing is with using digital signage. We have frequently talked about the merits of using big data for B2C businesses.

B2B 112

B2B Data Collection Data mining Advertising 112

Advertiser: ZoomInfo

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations. This latest eBook aims to help marketing leaders understand the impact of data management on their company’s ROI.

ROI

TreehouseTechGroup

NOVEMBER 3, 2020

Treehouse Technology Group (TTG) is thrilled to announce that it has been recognized by Clutch as a top B2B service provider in New England and top 10 data analytics consultancy in Massachusetts.

B2B 87

B2B Consulting Technology Software 87

TreehouseTechGroup

NOVEMBER 3, 2020

Treehouse Technology Group (TTG) is thrilled to announce that it has been recognized by Clutch as a top B2B service provider in New England and top 10 data analytics consultancy in Massachusetts.

B2B 52

B2B Consulting Software Technology 52

Phocas

JANUARY 24, 2022

Nuts and bolts go together and without them, most construction wouldn't be strong or safe. Profast, based in Ireland specializing in these essential items and ensures many iconic buildings, schools and industrial parks remain standing across Europe.

B2B 49

B2B Sales Dashboards Visualization 49

TreehouseTechGroup

NOVEMBER 3, 2020

Treehouse Technology Group (TTG) is thrilled to announce that it has been recognized by Clutch as a top B2B service provider in New England and top 10 data analytics consultancy in Massachusetts.

B2B 52

B2B Consulting Software Technology 52

Mark Raskino

JULY 29, 2020

So if you are in a B2B business here is something I can be fairly confident of: Customers you have never met, from places you have never heard of, are wondering if you can supply what they need. Here’s the horrible reality of many, perhaps most, B2B company websites.

B2B 59

B2B Insurance Sales Marketing 59

Advertiser: ZoomInfo

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution.

Sales

Phocas

NOVEMBER 10, 2021

American electrical wholesale distributor redeploys Phocas to restore data confidence and help company with B2B ecommerce initiatives. case study wholesale distribution sales electrical executive ERP

B2B 246

B2B Sales 246

Srividya Sridharan

JUNE 12, 2019

This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. advanced analytics age of the customer customer analytics customer insights data insights data management digital intelligence master data management predictive analytics B2B customer analytics big data fabric data strategy insights-driven business machine learning

IT 92

IT Data Strategy Strategy B2B 92

Srividya Sridharan

APRIL 4, 2019

age of the customer business intelligence competitive intelligence customer analytics data management market research master data management B2B customer analytics business insights customer researchInsights come in many flavors. Customer insights. Consumer insights. Competitor insights. Market insights. Company insights. Operational insights. Process insights. Sales insights. Marketing insights….you you get the drift.

IT 94

IT Sales B2B Customer Analytics 94

Srividya Sridharan

MARCH 12, 2019

advanced analytics big data data insights B2B analytics business insights data commercializaiton data economy hadoop insights-driven business insights-driven organization sparkLast month, our featured research focused on building the foundation of an insights-driven business. This month, it’s time to start renovating, quickly. While every house needs a strong foundation, you also need to know when to start renovating to future-proof its value.

IT 88

IT B2B Big Data Analytics 88

Advertiser: ZoomInfo

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Marketing

Srividya Sridharan

SEPTEMBER 10, 2019

age of the customer artificial intelligence (AI) translytical databases B2B AI computer vision data literacySummer’s lease hath all too short a date. It always seems to pass by in the blink of an eye, and this year was no exception. Though I am excited for cooler temperatures and the prismatic colors of New England in the fall, I am sorry to see summer come to an end. The end […].

IT 81

IT Data Analytics B2B Analytics 81

Srividya Sridharan

OCTOBER 22, 2019

age of the customer artificial intelligence (AI) big data customer insights data analysis data insights data mining and collection data science machine learning predictive analytics text analytics advanced analytics artificial intelligence B2B customer analytics business insights business intelligence customer analytics data catalog data management data strategy information management insights-driven business

IT 83

IT Strategy Analytics B2B 83

DataFloq

MAY 13, 2019

In a world where B2B companies clash over who gets to be on top in terms of sales, numbers play a pretty big part. The idea is to generate as many B2B leads as possible. Many would think setting up an efficient B2B lead generation strategy across multiple channels is the main challenge. Without an effective data cleansing system in place, you are given the grunt work of overseeing each B2B.

B2B 192

B2B Marketing IT Sales 192

Smart Data Collective

MARCH 21, 2019

Intent data providers will search for behavior that indicates an interest in engaging your unique B2B’s products or services and direct that information to your B2B’s sales and marketing teams, who can then learn how to best leverage B2B intent data to increase conversions. Once you have both access to intent data and a means to make raw data into something usable , you need to have a strategy for applying the data to your B2B to improve processes and increase sales.

Data Collection 46

Data Collection Advertising Sales Marketing 46

Advertiser: ZoomInfo

Many organizations fail to properly evaluate vendors during the selection process. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. After reading, you’ll gain insight into the following components:

B2B

DataFloq

JANUARY 7, 2021

A tie-up with DXC would boost Atos' presence in the United States, giving it access to a wide range of clients and B2B products including analytics and cloud applications as well as IT outsourcing services. By Pamela Barbaglia.

B2B 317

B2B IT Consulting Enterprise 317

DataFloq

NOVEMBER 8, 2022

” This age-old adage is perfectly relevant for manufacturers and B2B companies who are using or planning to leverage channel incentive programs. At LoyaltyXpert, we have designed a wide range of channel loyalty programs for all types and sizes of B2B companies in various industries.

ROI 157

ROI B2B Sales Manufacturing 157

Sirius Computer Solutions

JUNE 12, 2020

to support either a B2B or B2C model. Blog B2B B2C Cloud Commerce Digital eCommerce HCL Commerce omni-channel commerce PWA SPA storefront

Consulting 52

Consulting B2B Interactive Machine Learning 52

Smart Data Collective

NOVEMBER 18, 2021

B2B business, in particular, brings a unique set of challenges that B2C companies don’t face. Below, we will explore how you can use big data wisely to make your B2B startup one of the 2 in 5 that becomes profitable. The world of B2B is now worth over $1.8

Data Strategy 126

Data Strategy B2B Strategy Data Collection 126

Advertiser: ZoomInfo

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. The primary takeaway? Forrester found only 1.2% of companies achieved a score indicating maturity in data management practices. However, organizations are fighting back - and winning.

Sales

DataFloq

MAY 25, 2021

The women’s fashion firm, which started as an online business in 2013, plans to launch its business-to-business (B2B) unit, Prism, next month to offer services like demand planning and logistics for other fashion and lifestyle brands, chief executive David Jou said in an interview.

B2B 199

B2B Sales Forecasting Marketing 199

Dataiku

FEBRUARY 14, 2022

CoEnterprise is an award-winning B2B software and professional services company headquartered in New York City. This is a blog post from our friends at CoEnterprise.

B2B 59

B2B Business Analytics Software Analytics 59

DataFloq

JANUARY 17, 2021

Unlike some B2B companies in this space, a consumer internet company like Google has an incentive to maintain a positive user experience and a sustainable internet.

Advertising 202

Advertising Sales B2B Technology 202

Corinium

SEPTEMBER 6, 2021

MONDAY, 6 SEPTEMBER 2021 – Corinium Global Intelligence (“Corinium” or “the Group”), the global B2B information service provider of events and market intelligence company, has announced its acquisition of RE•WORK today.

B2B 435

B2B Digital Transformation Data Processing Deep Learning 435

Advertiser: ZoomInfo

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

B2B

DataFloq

MAY 20, 2020

For automatic generation and client segmentation AI has unified into the workflows of B2B and B2C marketers. Marketers have seen lead generation as one of the toughest challenges.

B2B 327

B2B Marketing Sales Technology 327

DataFloq

JULY 6, 2020

In B2B sales, a product recommendation engine is also useful because it can provide upsell suggestions for your sales representatives. Recommendation engines are widely used to make more sales and improve customer retention.

B2B 305

B2B Sales Optimization Big Data 305

Smart Data Collective

APRIL 7, 2022

While eCommerce giants like Amazon transformed the B2C retail landscape, traditional channels continued to dominate in the B2B sector. However, as evidenced by a recent McKinsey report, the past several years have turned that upside down with an explosive growth in B2B eCommerce.

Data Collection 105

Data Collection B2B Sales Software 105

DataFloq

JUNE 11, 2020

B2B and B2C companies rely heavily on their customer contact data to ensure that the marketing message reaches the target audience at the right time. Clean data is the backbone of modern-day businesses.

B2B 258

B2B IT Data Quality Marketing 258

Advertiser: ZoomInfo

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Sales