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Say Goodbye to Ineffective Marketing Analytics: The AI Solution You Need

Analytics Vidhya

The availability of sophisticated analytical tools that utilize big data has helped businesses develop more accurate profiles. Moreover, employing AI for marketing analysis helps leverage the power of analytics and consumer profile information.

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Join me at Live! 360 Orlando to learn more about Applied Business Analytics

Jen Stirrup

360 Orlando and I’m presenting a workshop on From Business Intelligence to Business Analytics with the Microsoft Data Platform. Data becomes relevant for decision making when we start to use it properly, so this workshop will demonstrate the use of analytics for real-life use cases.

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Moving from Business Intelligence to Analytics?

Jen Stirrup

Overview of Analytics for Marketing. Part 2 – Overview of Analytics for Marketing. Analytics for Marketing from Jen Stirrup. Overview of Analytics for Sales. Part 3 – Overview of Analytics for Sales. Sales Analytics in Power BI from Jen Stirrup. Part 4: Analytics in Python.

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The 5 Best Methods Utilized for Data Collection

Smart Data Collective

While these data collection methods are widespread and still used to great success, several other strategies are used, such as managing transactions and analyzing market analytics. You’ll often need a combination of many to obtain a solid and accurate representation of the collected data. Closing Thoughts.